Lifestyles & Trends - Business & Career

Why you need to stand out at trade shows - and how to do it

Trade shows can be a bad news/good news proposition. The bad news? It might cost your business a bit to go. However, the good news is something that you can hardly put a price tag on. What will you get for your investment? Exposure, networking opportunities, new business, the chance to be seen as a major presence, and, depending on what industry you're in, press coverage. You could be seeing the benefits of going to a trade show for a long time to come.

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How online education can help working parents

Whether you're a single parent or married, raising kids who are healthy, happy, educated and disciplined is a full-time job. As a parent, you have to give up doing things you want to do for yourself in order to make sure your kids have your undivided attention whenever they can. Fortunately, parents who want to return to school now have more opportunity to do so, thanks to the flexibility and convenience offered by online education outlets.

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See where a medical assistant career can take you

If you've ever thought about pursuing a career in the health care industry, now is the time to make it happen. Health care is expected to gain 3.2 million jobs before 2018 - more than any other industry - according to the Bureau of Labor Statistics. Health care is one of the most diverse industries and employs people with all different educational levels. One of the most dynamic positions you can pursue is that of a medical assistant.

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Attention authors: 4 reasons to go with an indie publisher

Due to advancements in technology like digital cinematography cameras and internet distribution, artists in both the movie and music industries have been producing their work independently for decades now. Now, in that same independent spirit, writers also have the freedom to bypass the traditional conventions of publishing to achieve their goal of becoming a published author.

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What you need to know to become a veterinary technician

The American Veterinary Medical Association's 2007 U.S. Pet Ownership and Demographics Sourcebook states that nearly 40 percent of all U.S. households include at least one dog and 32.8 percent own two cats. That's a lot of patients receiving care from the veterinary community. If you have ever thought of working with animals as a career, you can follow a well-defined professional path.

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Could you be a creative director at an ad agency?

Are you trying to find a career where you can combine your creativity with your passion for being a leader? While there are plenty of jobs out there where you could use those skills, being a creative director will allow you to thrive on them.

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In the service and wondering what's next? A degree can help get you there

Are you in the service right now, considering your options following your military career? Serving our country is a noble cause, and one that creates not only a sense of loyalty, but also an abundance of opportunities in the form of leadership development and educational paths that can lead to fulfilling civilian and military careers.

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Find the right ad agency position for you

Do you look forward to the Super Bowl, not for the football, but for the opportunity to dissect Madison Avenue's finest work? When you get a new magazine, do you first check out all the advertisements before reading the stories? It's okay to admit if you do. Your love for advertising would be a perfect fit at an advertising agency.

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How to add 'green' to even the most paper-based office

Are you looking for a way to make your graphic design job a little more "green"? While you usually have no trouble with colors, going green in a career field like graphic design may seem like a challenge. You may be surprised to learn there are a variety of really simple things you can do to make your office, and your designs, more eco-friendly.

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The scent of success: How aromatherapy can help your professional edge

In an increasingly competitive job market, many Americans are seeking every edge they can get to find a job, or keep the one they have. Aromatherapy can be one more weapon in your professional business arsenal, stimulating mental clarity to keep you alert and on your game.

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Lifestyle Trends